Jason White, an Account Manager for Cellular Sales, found a unique way to promote his business. He contacted local media representatives about appearing on the Fox Morning Blend and ended up doing two different segments. Jason’s initiative opened new doors for his own business while also promoting Cellular Sales in the Fort Myers area.
His resourcefulness offers some excellent insights for anyone trying to build a sales business:
Jay Abraham once said that one key when building a business is writing a list of every person you know, then listing everyone they might know. Nowadays with Facebook and LinkedIn this ability to discover connections is even better. This list of connections is not merely for potential sales, but to help you see the resources that could help you build your business. According to Jason, “I’m fortunate to have a good relationship with several people in the local media, so I started thinking about how I could utilize those relationships.” Jason ended up calling the local Marketing Manager to set up a meeting to discuss possibilities. Soon he had setup a deal to appear on the Fox Morning Blend.
Generating Sales Ripples
The impact of Jason’s effort is like dropping a stone in a pond: it continues to ripple. Sales success comes in different ways. “I got my first phone call within minutes of the broadcast,” says Jason, “but the majority has come in the days afterwards.” The ripples of impact continue for days after the show. “On the first show, I booked four appointments and that brought in 2 MIFI devices, and a few new lines and upgrades. The day of the broadcast I did over $500 in sales. The second show I got 2 official appointments with 5 new lines and 2 upgrades.”
His efforts continue to help his business, both in sales and instant credibility with new clients. “I’ve turned this into a really good marketing tool for perspective clients and also my current clients. When I tell people that we were featured on Television, it gives us a little more credibility. When I’m filling out a red folder and getting my clients information set up, I’ll write the YouTube address on it so they can see the broadcast. I’ll tell them to pass it along to their friends and family so they can see the material that’s on there.”
Jason White discovered a great way to get his message across to potential Cellular Sales customers: he took his story to a local morning show. Armed with a variety of mobile devices, White recently appeared on The Morning Blend. He talked about Cellular Sales the company and then introduced a range of phones.
This unique venue gave Jason the opportunity to expand the Cellular Sales market by connecting with a range of viewers who may not be familiar with all the great advantages of Cellula Sales. He explained 4G LTE, tablets, smartphones and more. White also demonstrated Cellular Sales’ commitment to customer service by telling the story of meeting a customer who needed help during off hours.
This kind of support both before and after a sale is essential. If a customer has a phone problem right before a big business trip, they need someone that solve the problem. Jason explained how the Cellular Sales commitment to servicing customers is an incredible value that simply cannot be matched through online purchases.
Kudos go out to Jason White.
If you’d like to move from a basic phone to a smartphone, but you also want stick to your budget, Verizon Wireless has a plan for you. From today (November through January 15, 2012, you can make the move from basic to smartphone, spending only $20 for monthly wireless access (300 MB data plan). This package gives you the opportunity to try mobile wireless applications like email, web searches, blogging and Facebook.*
With a Smartphone, you can enjoy convenient access to coupons for locations near where your shopping. Or how about reviews, ratings and map to nearby restaurants? For light web access, this special introductory package to mobile wireless is a perfectly affordable solution. And here’s the sweet deal: once you subscribe, you get to keep this low rates for as long as you remain on these features.
What phones are eligible for this great deal? Switching to any Verizon Wireless Smartphone can give you access to this low price. To learn more about this entry level Smartphone data plan, contact your local Cellular Sales representative. They can help you find the perfect phone, the perfect plan and the perfect solution for your mobile phone needs.
If you need help finding a local Cellular Sales rep, contact us at Cellular Sales, and someone will help you right away.
* For media streaming and more intensive uses, you’ll want a larger data plan.
I loved Luke Wilson before he started doing the misleading AT&T commercials. I have tried to separate the man from the acting gig, but I saw this article today and thought it was time to go on and throw him under the bus.
PS: To clarify the misleading part of AT&T’s ad campaign, the maps in Verizon’s commercials show 3G coverage, not basic coverage. Verizon Wireless blows AT&T out of the water when it comes to 3G coverage. Don’t let the diva convince you otherwise.
-Jay Witherspoon, Director of Advertising